Attracting the Reader’s Attention: Choosing the best eBook Cover Design

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For us British, anything related to self-promotion tends not to come naturally. We’re brought up in a culture where mentioning your achievements is only a step away from boasting – and we don’t approve of boasting, ho no! If you’re a writer, the chances are you’re at the quiet and shy end of the social spectrum, possibly a little insular, with perhaps a tendency towards self-doubt too. I’d put myself firmly in this category.

This means I’m mostly doing the social media equivalent of standing at the back of a busy room, raising my hand and giving a polite cough to get everyone’s attention. Sometimes no-one notices. Sometimes I don’t even have the courage to do it at all. Everyone carries on talking, and I just stand there thinking I probably should mention what I’m doing, but maybe it’s not the best time.

But now I really ought to tell you formally about my latest project. I’m writing a book. Just a little one you understand (so that you know I’m not boasting!). It’s my first non-fiction book: “Short Story Competitions: A Writer’s Guide”. I’ve aimed to incorporate all that I’ve learned from my own experiences as both entrant and judge – the idea being the reader will be able to learn from my mistakes rather than having to make so many of their own!

Alongside drafting the text for the book, I pondered the cover design for a long time. There’s no way I’d attempt to create my own eBook cover, but I sent a couple of ideas to Shar, my cover designer, and she mocked up three designs for me.

 

As I’m pretty rubbish at making decisions, I decided to consult family and friends, Facebook and the Twittersphere. The results were really interesting – each cover got lots of support, and there were also some good comments, discussions of the relative merits of each, and suggestions for improvements. Of course, with an eBook cover, you have to think about how the design will work both large scale and in thumb nail form when the reader is quickly scanning through the available options.

If you’ve not chosen a favourite yet, or you’d like to make a further suggestion about one or more of the designs, I’ve love to hear your comments. If you’d like to see the final cover design before the book is out, please click the link on the right hand side of the blog to join my new mailing list. (Oh, did I mention…. *whispers* I’ve got a new mailing list!) 😉

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7 responses »

    • Yes! It’s so difficult to get the balance right. I worry about telling people who might not be interested, or blanket “look at my stuff” social media posts because it’s so spammy, but then I feel such an idiot when people who’ve known me for ages say things like, “Oh, I didn’t know that you write! That’s amazing!” making me realise I really probably should promote myself a wee bit more!

  1. Great idea for a book Jenny! I like the one on the left the best but I’m not so keen on the red colour for the subtitle ‘A writer’s guide to success’ because it’s not easy to read. If that was the same colour as your name at the bottom of the cover, I think that would be perfect! Good luck with the book! In my experience, getting reviews is the hard part!

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